IMPACT series
The Buyer’s Guide to AI ROI: From First Use Case to Scaled Impact
Register NowThursday, December 18th
9:00 am PT | 12:00 pm ET
As organizations invest in AI to transform operations and drive measurable ROI, the journey from purchase to proven success often feels uncertain. Buying AI is no longer about adding a single tool - it’s about building an ecosystem that delivers outcomes across people, process, and technology.
Join Observe.AI’s Sneha Iyer and John McMullan, alongside Brian Trumbull, Contact Center Technology leader, for an inside look at how to map your path from buy to ROI all while avoiding the common pitfalls that stall adoption.
This session will cover:
How to bring ROI into the pre-sales conversation - and set the right success milestones.
Proven steps to move from data to impact, and from pilot to scale.
Real lessons from Brian’s roadmap - what to automate first, how to secure buy-in, and how to measure results over time.
Walk away with a milestone-based framework to turn your AI investment into a sustainable ROI story.
Register Now!
Date: Thursday, December 18th
Time: 9:00 am PT | 12:00 pm ET
