The official CCW concierge powered by Observe.AI: (725) 525-8535

Learn more

Turn every conversation into actionable insights

Every customer conversation—across voice, chat, and email—is full of insight, yet many businesses only review a small sample or analyze too late. 

Observe.AI’s platform transforms raw interactions into actionable insights, revealing what your customers want, where they’re struggling, and how to take action. 

These aren’t just customer support metrics. They’re real Voice of the Customer (VoC) signals tied to churn, loyalty, product issues, sales performance, and more.

Schedule a demo
Why it Matters

Don’t let the Voice of your Customers go unheard

Traditional VoC tools miss the subtle cues. Observe.AI goes deeper—using Conversation Intelligence to reveal the hidden insights between the lines. So you can act faster, serve smarter, and exceed every customer expectation.

Stay Ahead

Spot emerging trends and pinpoint issues before they affect your bottom line

Know CX

Quickly grasp context, intent, sentiment and behaviors to impact CX

Act Fast

Take immediate action without waiting for analyst reports or manual review of interactions

Power Every Team

Empower every team with answers, not just raw data

What You Get

A smarter, faster approach to insights and VoC

conversation intelligence

Access insights from every conversation across channels, and at scale

  • Analyze customer interactions across all channels including voice, chat, email, and SMS

  • Get 94%+ transcription accuracy out of the box, with self-service controls to tune further

  • Capture sentiment, intent, L1-L3 contact reasons, entity extraction and domain-specific nuance in every conversation

Explore Conversation Intelligence

AskObserve

An AI agent that responds to any business query, in natural language

  • Teams can now simply ask questions like “What’s driving complaints about our billing process?” or “Are customers mentioning competitor offers more often this quarter?”

  • Use natural language to explore trends, anomalies, and root causes

  • Understand why things are happening, with insights derived from structured metadata and unstructured data from conversations

Explore AskObserve

AI Studio

Build AI enrichments into any workflow, no coding required

  • Summarize conversations, flag events, group topics, and track behaviors in real time

  • Use Observe.AI’s optimized LLM or integrate with third-party LLMs

  • Validate outputs before deployment to ensure accuracy and control

Learn more about AI Studio

VoC reporting

From insight to impact. See what’s working and what needs fixing.

  • Verticalized out-of-the-box dashboards and customizable reports that surface VoC insights, including sentiment, contact reasons and intent

  • Track KPIs like AHT, churn risk, sales outcomes and infer true CSAT metrics through customer sentiment, vs surveys

  • Uncover trends in virtual and human agent behavior, CX pain points and key insights about the products and services you offer

Our Approach

AI enrichment powering enterprise-wide insights

Sentiment Analysis

Track how customer and agent emotions change during the call, reveal what triggered shifts in sentiment and why it matters.Tie sentiment to key signals and business outcomes to pinpoint what’s working, fix what’s not, all at scale.

L1/L2/L3 Contact Reasons

Go beyond surface-level topics to reveal the underlying “why” behind customer interactions. Break down conversations by L1/L2/L3 contact reasons, identify behaviors and trends that impact first-contact resolution.

GenAI Moments

Capture moments or instances within calls that are important to your business. Answer highly subjective and complex questions with consistency and high accuracy, across all interactions.

Entity Extraction and Classification

Ensure dynamic entities like competitor name or refund amount are automatically extracted in order to bring the right context to insights. Use pre-defined categories to drive decision making and reveal systemic issues, customer trends and innovation opportunities.

Observe.AI logo
"GenAI Insights is helping us unlock a new level of visibility into our customer conversations. We’re no longer limited to manual reviews or partial samples—instead, we’re surfacing patterns across millions of interactions to proactively spot issues via AskObserve, optimize workflows, and guide decision making. It’s accelerating our ability to serve both customers and partners with greater precision and speed."
Ryan Moore
VP, Customer Operations

Who it’s for

QA and CX Leaders
  • Coaching with context, not guesses

  • Track compliance, behaviors, and outcomes at scale

  • Prove impact across your team

Product and Marketing Teams
  • Discover what frustrates users, and why

  • Identify feature gaps, churn signals, and messaging breakdowns

  • Prioritize roadmaps with real customer insight

Business Operations
  • Understand what is driving costs, delays, and inefficiencies

  • Monitor workflows across agents, systems, and channels

  • Get the “why” behind metrics you’ve always tracked

Ready to see what you’ve been missing?

Let’s turn your conversations into your next competitive advantage.